Who are we?

Hi, I'm Hedy – architect-turned-jewelry maker and founder of JOJOKIKI. After graduating from the Royal College of Art, I spent a year at an interior design firm before realizing corporate creativity limits more than it liberates. My "aha" moment came in 2023 when reconnecting with fellow RCA grads: too many brilliant creators abandoned art for paychecks.

So I built what we needed – a studio where artists craft wearable daydreams without compromising their vision. Starting with clay and waxed cords in my London flat, we now create jewelry that carries thumbprints (literally) and personalities (figuratively).

JOJOKIKI isn’t about mass-produced perfection. It’s about pieces that click when your collarbone meets a raku-fired pendant, or when a wonky brooch makes someone ask, “Where’d you get that?” Spoiler: The answer always starts with, “There’s this artist collective…”

What are we doing?

JOJOKIKI exists for one unglamorous reason: to keep artists creating.

Right now, that means jewellery – think thumbprint-embossed pendants or wonky cloud earrings you won’t find on the high street.
Here’s how it works:

• 15% of profits → maker community (no grants, no paperwork)
• Every 50 pieces sold = one week’s studio time for an emerging artist
• Current tally: 3 creators kept afloat, 41 gloriously weird designs launched since 2023

To artists reading this: If your clay looks like it partied too hard in the kiln, we want it.
Ping us. Let’s make gloriously weird things together.